The Project Scope

Modern and Clean identity design for new technical and business writing company.

WriteWise is an Acworth, Georgia based technical and business writing company, working to translate “geek speak” into understandable language. I worked alongside owner Eric Swalberg on creating a minimalistic brand identity that could incorporate a modern take on the old fountain pen.

We settled on a typographic-heavy logo with a simple diamond-shaped fountain pen tip to keep a modern feel.

Project Details