Category: Social Media

Increasing blog readership and community takes more than just setting up a Facebook fan page and posting links. It takes work. Hard work. It takes knowing your audience, determining the answers to these eight questions and boosting your social media platform. It takes having purpose, a schedule and making your page social.

When trying to determine if you need a Facebook fan page for your blog, consider the following:

Meant to be more comical than helpful, the following chart will give you a basic overview of how the most popular social media sites are perceived among the general population:

When it comes to social media marketing, many businesses assume that starting a Facebook page or Twitter account and periodically posting information is enough. Social media avenues become nothing more than an information dump or, worse yet, just another method of spamming one’s clients.

Consider making the following changes to boost your social media platforms:

When the majority of people hear the word “brand,” they immediately think you are referring to a company logo. McDonald’s has spent millions of dollars to brand the infamous “Golden Arches.” Nike has the swoosh. Adidas has the triple stripe triangle. Starbucks has the Siren. Show any person pretty much anywhere in the world those […]

When launching a Facebook Fan Page for your business or organization, there are a few things you need to consider:

Facebook, and all social media, is not the end-all of your marketing plan. It won’t replace your traditional avenues of marketing or increase your business profits one-hundred fold. At the same time, it is valuable to the life and growth of your business. It can’t be ignored and it can’t be seen as the miracle cure for your business.

Facebook is a piece of your marketing puzzle.

We live in a digital age. You don’t need to look any further than your computer screen to see that to be true. Social Media sites, such as Facebook, Youtube and Twitter are all in the top 10 viewed web sites each month. Google has ceased to be a noun and has evolved into a […]